Would I ever take $500 an hour to consult for a big company?
The question came up when a friend wanted to list me alongside corporate consultants on his website. It made me pause—not because I don’t understand big business logic (I’ve worked inside it), but because I realized: I don’t want to play that game anymore.
Here’s why:
Big Business Logic
- Price signals value; negotiation and markups are expected.
- Competence is proved through polished decks, corporate language, and “case studies.”
- Safety equals contracts, retainers, and infrastructure.
Small Business Consulting Logic
- Trust and transparency matter most.
- No patience for sales games—owners need to know upfront if they can afford you.
- Credibility comes from referrals, real testimonials, and relatable outcomes.
- Safety equals knowing you won’t exploit them and that your help is practical and grounded.
This contrast showed me why the decision mattered—it wasn’t about turning away opportunity, but about choosing clarity. I know which rules I want to play by.
If you’re a small business owner or individual looking for consulting or coaching that respects your budget and honors your vision, let’s connect. My goal is to make these services a resource you can actually access—not a gate you can’t afford to open. That’s how strong communities thrive.
Bright Path Consulting & Coaching 